Friday 23 September 2011

Catwalk round-up A/W’11

A crispness in the air, the turning of the trees and that unmistakable crunch underfoot all spell the start of autumn and here at Max Factor we can’t wait to experiment with the new season’s coolest looks. The style stakes were well and truly set on the catwalks of New York, London, Milan and Paris. Here is part one of our top trend picks, which will ensure you look super stylish as the leaves start to fall!

Autumn bronze
With its rich palette of burnt browns and glinting golds, this look encapsulates everything that is glorious about autumn. Smouldering smoky eyes form the focus, the skin is flawless and cashmere soft, while lips are effortlessly understated.

Get the look:
1. Begin by applying Max Factor’s Smooth Effect Foundation in broad circular sweeps across the face. The fab formula creates a flawless canvas, whilst a light dusting of Natural Minerals Bronzer in the hollows of your cheek bones will give you a gorgeous glow. 

2. Now take Smoky Eye Effect Eyeshadow in Bronze Haze. Use Step One of the double-ended applicator to create a wash of gold across both lids. Then use Step Two to define and contour. 

3. Line both the upper and lower lid as close to the lash line as possible with Liquid Effect Eye Pencil in Brown Blaze, teasing with the in-built smudger for sexy finish. 

4. Coat the lashes with False Lash Effect FUSION Mascara  

5. Apply a rich pinkish-brown lipstick, such as our new Colour Elixir Lipstick in Mulberry to the lips. 

Get the Look


Sixties chic
Give the classic baby doll look a fashion-forward twist with this edgy and modern take on the Twiggy-esque trend.

Get the look:
1. Create a radiant base using Max Factor’s Second Skin Foundation. The water-based formula subtly highlights your bone structure, brightening your features for youthful luminosity.

2. Apply a wash of a peachy eyeshadow, such as the orange shade from Max Colour Effect Trio Eyeshadow in Queen Bee to the lids adding a soft pop of sunshine yellow to the inner corners of the eye. 

3. Line the eyes with graphic drama using Max Factor’s Glide and Define Liquid Eyeliner and coat the lashes, both top and bottom with False Lash Effect FUSION Mascara. A smudged, slightly rocky look is your aim, so don’t worry about being too precise with your application.

4. Lips are finished with a simple slick of Xperience Sheer Gloss Lip Balm.

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